The Regional Sales Manager (RSM) serves as the front-line facilitator and execution arm of the joint business plan for KDP’s Coca-Cola Affiliated Sales Organization (CASO) bottling partners to achieve assigned volume, share, and profit targets across all channels of trade.

Reporting to the Divisional Sales Manager, this position will primarily represent Dr Pepper TM and, where licensed, may include Canada Dry, A&W, and additional KDP brands that are licensed within the assigned CASO bottlers’ territories.

The RMDW RSM will be required to travel up to 50% of the time within the assigned bottlers’ licensed territories. The RMDW region includes parts of Missouri, Arkansas, Michigan, Wisconsin, Tennessee, Kansas, Nebraska, and South Dakota. The main call point locations include Springfield, MO; Detroit, MI; Lincoln, NE; and Wichita, KS.

The position is home officed based and must be located in or around the headquarter locations of the following bottlers: Ozarks Coca-Cola Dr Pepper Bottling; Reyes Coca-Cola Bottling Midwest Region; Heartland Coca-Cola Bottling; or Chesterman Company.

Position Responsibilities:

• Identify, develop, and execute key business building opportunities around availability, distribution, promotion, display, merchandising, and pricing that will support volume and share growth for KDP.

• Align system resources to implement marketing and operational programs according to plan, schedule, and budget.

• Interface with bottler personnel and KDP National Retail Sales teams to improve retail account penetration for Dr Pepper TM and KDP products sold by CASO bottlers while advancing trade execution to gain fair share of retail.

• Cultivate productive working relationships with key bottlers and trade contacts within CASO team.

• Responsibly support the management of local resources within bottler budgets including initiating local business plans to support KPI objectives.

• Develop and implement joint business plans (JBP) which support business objectives, ensure execution of programs, ad schedules, and pricing strategies throughout the network to drive inclusion to bottler aligned programs and business plans.

• Leverage consumer insights and partner with bottlers/trade to incorporate them into trimester joint business plans.

• Use internal and external data sources for performance analysis and reporting, effectively utilize syndicated data, customer channel data, trade intelligence, and brand facts to support the joint business plans by bottler.

• Ensure execution of bottler and trade coverage plans to support business plans developed to deliver volume, profit, and customer satisfaction commitments made to key stakeholders during regular business planning.

• Work cross-functionally with other CASO divisions, field marketing, commercial planning, KDP national and regional account teams, and assigned bottlers to deliver retailer specific business solutions.

• Ensure route to market compliance by increasing distribution on brands and packages while solidifying execution for channel and new account opportunities.

• Solve operational or executional issues with customers or bottlers.

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Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.