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Abbott
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Shanghai,
China
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Primary Job Function
The Distributor Category Manager – Greater China position is ... . As a Distributor Category Manager, you will be responsible for managing and expanding our
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Abbott
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Shanghai,
China
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30
Understand brand strategy and develop brand tactics
30
Brand tactics execution
15
Professional relationship
15
Assist brand strategy development
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Abbott
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Shanghai,
China
...
Responsibilities**
40
Management of marketing development of Therapeutical Area (TA) product ... marketing development of TA product portfolios_**
Develop effective, competitive marketing
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Abbott
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Shanghai,
China
...
analysis
Support new product innovation launches with consumer-led insights
Act as a sounding ... barriers and trends to feed innovation and fuel growth.
Champion brand health and equity fundamentals
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Abbott
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Shanghai,
China
...
market strategy.
收集所辖区域产品的市场信息，与上级主管共同制定并执行所辖区域、产品的市场推广与销售计划
Collect market information of the product , work with the supervisor to develop and implement marketing and sales plan.
组织协调资源
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Abbott
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Shanghai,
China
...
communications plan to generate compelling stories to build product and brand competitiveness. Support businesses for regular social content development and review.
20% - Build and manage media relations to
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Abbott
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Shanghai,
China
...
strategy development including for VBP (Provincial VBP and National-VBP), develop strategy and action plan ... , finance and product development functions on key transformation projects.
Own the execution and
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Abbott
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Shanghai,
China
...
plan / product strategies
Develop， review and approve promotional materials
Proactively share ... conference， treatment guideline interpretation and provide summary of product efficacy and safety profile
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Abbott
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Shanghai,
China
...
members**
Involve to develop the brand plan / product strategies
Develop, review and approve ... publication in international conference, treatment guideline interpretation and provide summary of product
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Abbott
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Shanghai,
China
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Leaders and government bodies.
Product Development
Provide liaison between Clinical ... strategy will support the transformation and growth of the China business. Keen knowledge of the country
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