Job Description

Design and implement social media strategy that resonates with our diverse and global audience and aligned with Minecrafts overarching brand, tone of voice, and social strategy.

Define channel priorities, set goals and targets, aligning to business goals and audience insights.

Create social media campaigns for key beats in partnership with our Marketing, PR and Game teams.

Host content ideation and team brainstorms.

Generate and publish social content and engage with audiences daily.

Curate user generated content (UGC) and identify potential influencers, creators, and customer voices to highlight and work with.

Provide strategic recommendations and support for Minecraft Creative Team in conceptualization and execution of assets for social media.

Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards. Manage the day-to-day operations of Minecraft social media handles, including participating in content brainstorming sessions, keeping an eye on sentiment, responding to comments, filling any moderation gaps, creating, and scheduling social media copy, and regular reporting of performance, social listening themes and learnings.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .

Skills and Requirements

5 years of experience in social media strategy planning, goal setting, and implementation.

Experience managing high volume social media channels for well-known video game publishers, video game equipment manufacturers or similar organizations within/supporting gaming sector is mandatory.

Exceptional knowledge of social media, which means you stay up to date with new trends and features.

Understanding of community engagement and audience strategy

Ability to influence without authority.

Competent with Office 365 and analytics tools (Sprinklr and native social media analytics experience preferred)

Copywriting experience for social media and an ability to easily adapt to tone of voice.

Excellent data analysis and storytelling skills. null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.