Job Information
Bucher & Christian Consulting, Inc. dba BCforward (BCF) Marketing Product Manager in Redmond, Washington
Marketing Product Manager BCforward is currently seeking a highly motivated Marketing Product Manager remote opportunity. Position Title: Marketing Product Manager Location: Remote (Must be local to WA able to come to the office once a month) Anticipated Start Date: ASAP Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date. Expected Duration: 3 months (Potential chances for extension) Job Type: [FULL TIME] (>=40 HRS WEEKLY)], [CONTRACT], [REMOTE] Pay Range: $70/hr to $75/hr on W2 Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.). Title: Marketing Product Manager Location: Remote (Must be local to WA able to come to the office once a month) Duration: 2 Months (Potential chances for extension) Summary: * The Commercial Digital Experiences team is a digitally centric B2B performance marketing group. Our focus is on delighting customers with relevant, timely and personalized communications to enhance their purchasing decisions, foster enthusiasm for and maximize the value of products and services. * This Senior Digital Experience Manager is at the forefront of determining how we create world-class customer journeys across digital marketing channels and leveraging artificial intelligence (AI). Your focus will be to define cross-channel customer journeys and marketing strategies to help drive our business goals for Windows products & personal computers (PCs). You will own setting marketing goals and achieving the key performance results across a cross-functional team of marketers - looking across the customer conversion, engagement and retention funnel. You will own results narratives and share-outs with our business stakeholders and leaders. * This role is an opportunity with high impact and visibility, and you will play a key role in building relationships with customers, improving products, and ensuring that our customers have a connected experience wherever they are. Internal title: Customer Journey Lead Job Responsibilities: * Create and revise customer-first strategy for holistic customer journey across a variety of our commercial products. * Own the all-up marketing strategy - setting the customer-first strategy for a holistic customer journey across the funnel. * Lead the Commercial Integrated Marketing Pod that brings together strategy, execution, and experimentation across performance marketing channels. Create plans and initiatives across the Pod (learning plan, multi-channel strategies tied to customer journey, priority-setting and initiative tracking). * Own setting the organization's annual forecast/goals, managing to meet or exceed targets, and owning all communication and narratives back to business and product stakeholders and leadership within marketing and engineering on performance. * Forecast metrics in partnership with analytics team and digital marketing channel leads and executes to meeting targets. * Create MBR content to share with partners, stakeholders and leadership. * Collaborate with digital marketing channel leads (e.g., paid, email and in-product) and contribute to partnership with the execution team. * Lead and participate in pilots on support innovation and improvements. * Act as a SME on both customer insights and business insights for Windows Pro within the organization. * Embody our culture and values. Skills: * Communication - Verbal and written communication skills, negotiation skills, customer service and interpersonal skills. * Analytical and creative thinking - understanding customer problems and perspectives, To view the full job description,