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BlackRock Vice President, Product Marketing in Princeton, New Jersey

About this role

Job description:

The Product Marketing Vice President for BlackRock’s U.S. Wealth Advisory business will work to solve critical distribution challenges for the world’s largest asset manager. This individual will be responsible for creating clear and impactful messaging to position and differentiate BlackRock’s products with U.S. Financial Advisors through digital and traditional sales channels.

Key job responsibilities:

Messaging and content creation:

  • Create and implement positioning and narratives for a product segment and/or market and portfolios insights through written and digital mediums.

  • Develop deep understanding of financial markets and BlackRock products with the goal of providing insights and ideas for products.

  • Identify industry, Advisor and client trends to create a differentiated and impactful BlackRock experience for investors.

  • Have a creative perspective and eye for design to create punchy, impactful content.

  • Optimize content by extracting insights from analytics and partnering with internal and external stakeholders to continuously improve.

  • Be adept at writing clearly and effectively. Display extreme attention to detail in your work.

Relationship management/communication:

  • Use a OneBlackRock approach to work effectively with partners in Marketing, Sales, National Accounts, Product, Compliance and other areas.

  • Listen to, understand and evaluate stakeholder input and use feedback to inform content and projects.

  • Be comfortable pushing back on partners when needed but additionally be willing to go the extra mile to maintain and build great relationships.

  • Communicate effectively with partners to ensure projects move forward in alignment with stakeholder expectations.

Content customization and curation:

  • Edit existing content to address needs within specific firms and channels.

  • Curate relevant product and platform content to market themes aligned with partner firm priorities.

  • Develop deep understanding of partner firms and BlackRock products and platforms with the goal of providing input and ideas on marketing plans.

Project management and operations:

  • Create and manage project plans to move an idea from concept through implementation and measurement.

  • Track progress, identify risks and work with key stakeholders to successfully execute projects.

  • Inventory, monitor and update various catalogs of content and organize them so they are easy to find and use by Sales teams.

Qualities we look for:

  • BS/BA degree in business administration, finance, marketing or economics preferable.

  • 2-4 years or marketing experience in financial services preferable.

  • A passion for investing and willingness to learn more in this area.

  • An eye for design and a creative mindset that comes across in the deliverables produced.

  • Strength in writing and communication -- we want Marketers who make the complex simple, who can relate concepts with visuals and a minimum number of words.

  • Strong project management skills and proven effectiveness at strategic relationship building across internal and external stakeholders – we seek a team player with strong interpersonal communication and presentation skills.

  • Pro-active, self-starter with ability to organize, prioritize and execute multiple projects across multiple stakeholders simultaneously, in a deadline-driven environment.

  • We seek someone who sweats the small stuff and has meticulous attention to the last 5% of the details.

  • Strong working knowledge of PowerPoint and Excel.

For New York City only: The salary range for this position is $125,000 - $173,500. Additionally, employees are eligible for an annual discretionary bonus, and benefits including heath care, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.

Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit @blackrock (http://careers.blackrock.com/) | Twitter: @blackrock (https://twitter.com/blackrock) | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.

BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.

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