Acts as the voice of the Thrivent brand across our Enterprise-wide social media platforms, growing followership, driving engagement and relevancy through social interactions, co-developing social content that leverages business opportunities and trends, and reports back on success metrics. Develops and implements social media calendars and campaigns in support of organization business goals. Identifies reputation risk for Thrivent in the social media space and coordinates response postings. Evaluates, interprets and analyzes social media metrics to illustrate the impact of social media strategies. Supports Thrivent’s social engagement practice in operationalizing our social strategy, maintaining our processes for compliance to regulations, efficiency and overall success.

Job Duties and Responsibilities

• Engages in creative, marketing, and monetization efforts involving the use of social networking particularly those within our existing social communities.

• Engages as the voice of the brand and supports the launch of social media campaigns that encourages engagement across current and prospective clients.

• Iteratively enhance the effectiveness of social media content to attract and sustain interest, and present a prominent, positive and compelling brand identity, in partnership with internal stakeholders like creative team and social agency.

• Strategically experiments with new and alternative approaches to leveraging social networking media and interactive marketing opportunities.

• Partners with subject matter experts and key partners across the organization to write and edit responses to social media comments and activity; Proactively responds to current/potential customers by answering questions and resolving issues.

• Participates in social media in conversations that surround company content, products and brand to promote and maintain company reputation.

• Provides guidance, training and oversight to others across the organization who may also engage potential clients in social media platforms

• Manages, configures and maintains social media monitoring tools (Sprinklr) to ensure Thrivent has awareness to all digital content and activity that mentions the brand.

• Supports team with operational needs, processes and various workflows that help keep our Enterprise content streams running.

Required Job Qualifications

• Bachelor degree in communications, business technology, e-business, social media or related discipline

• Technical knowledge/ functional expertise in social media, web development and measurement

• Strong verbal and written communication skills, creative writing experience a plus

• 3 - 5 years marketing/communications/web/ social media experience

• Advanced knowledge of social media community strategies, principles, and practices.

• Demonstrated critical thinking ability and good judgment, with an understanding of navigating misinformation and complex issues on social media platforms.

Other Critical Factors

• Strong collaboration/ team work skills

• Ability to work in a rapidly changing environment with a high degree of ambiguity​

Pay Transparency

Thrivent’s long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract, reward, and retain top talent. The applicable salary or hourly wage range for this full-time role is $61,105.00 - $82,672.00 per year, which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.

Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.

The following benefits may be offered: various bonuses (including, for example, annual or long-term incentives); medical, dental, and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits, and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent’s plans/policies are subject to change at any time at Thrivent’s discretion.

Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex , gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state , or federal law. This policy applies to all employees and job applicants.

Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation , please let us know by sending an email to human.resources@thrivent.com or call 800-847-4836 and request Human Resources.

At Thrivent, we believe money is a tool, not a goal. Driven by a higher purpose at our core, we are committed to providing financial advice, investments, insurance, banking and generosity programs to help people make the most of all they’ve been given. At our heart, we are a membership-owned fraternal organization, as well as a holistic financial services organization, dedicated to serving the unique needs of our customers. We focus on their goals and priorities, guiding them toward financial choices that will help them live the life they want today—and tomorrow.

For over 100 years, Thrivent has been helping people build their financial futures and live more generous lives. Today, it’s a Fortune 500 company that offers a full range of expert financial solutions, serving more than 2 million customers, as well as the communities in which they live and work.

Thrivent fosters a diverse workforce to serve our diverse clientele, reflecting a wide range of backgrounds and experiences. If you’re intrigued about our work and the possibility of becoming part of it, we invite you to visit Thrivent.com to learn more. You won’t just build a career; you’ll be part of an organization focused on growing, innovating, and serving.