OUR MISSION PD Instore is a future-forward creator of brand solutions that enlightens, inspires, and transforms the consumers experience. OUR VISION We foster stronger personal connections by creating environments that inspire people to realize what is possible. OUR PURPOSE We believe we can create opportunities to enrich peoples lives by helping one another achieve something greater than what we thought was possible. OUR VALUES FAMILY We believe in the importance of creating lasting relationship where everyone is accepted and supported without judgement. INNOVATION We believe that growth comes from embracing change; by introducing new ideas and fostering original and creative thinking. EMPOWERMENT We believe in equipping our people with the best possible knowledge, tools and resources they need to be stronger, confident and self-determined. COLLABORATION We believe in the power of working and evolving together, through an unwavering desire to support and partner with one another to succeed Summary The Creative Director will work to plan, direct, and deliver project-winning creative for clients and prospective clients, across a broad range of initiatives. As a thought leader and the definitive start and end point for groundbreaking, game-changing and project-winning creative, this person defines and directs the process, the people, and the work, from creative brief to sell-in. Essential Duties/Responsibilities Develop, package and present original creative solutions, leveraging full range of storytelling abilities to effectively sell-in ideas and solutions to our clients and prospective clients Identify trends, insights and revenue-generating opportunities that benefit our clients and keep us ahead of the game. Develop strategic, thoughtful and creative-led proposals and pitch-based presentations, on-brand case studies and the PD and client stories worth telling Collaborate with account/sales and management teams to transform client briefs into strong creative to powerfully operate from; defining project objectives, set key win/performance metrics, and establish project approach Spearhead ideation sessions and creative consultations with account teams to assure appropriate creative strategies, adequacy/accuracy of input, schedules, budgets, necessary reviews, and client presentations Regularly review creative work as it is developed to ensure it is on brief and on track Writing concept statements; brand positioning and copy for designs to explain POV and sell work in the simplest and most compelling way possible Maintain a standard of creativity in reality, working collaboratively with Proto, Drafting/Engineering and Production to ensure we can build those ideas into reality Provide leadership and convey the vision and values of the company to creative team while holding them to account Work closely with leadership to identify/research new markets and generate strategic work to feed into new business strategy, generating regular insight & trend-based opportunities to elevate and connect brands w/consumers Find unique, unexpected insights and results (as a direct result of our creative responses, solutions and innovations) worth sharing and develop as well-crafted stories Fosters a culture that values family, innovation, collaboration and empowerment Follows all safety and workplace policies Education/Certification Bachelor s degree in a design field, preferably three-dimensional designer or a Bachelor s degree in an advertising/marketing field Experience 10-15 years of experience in a creative leadership position, preferably in project-based agency or world-class retail brand