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EXACT SCIENCES CORPORATION HCP Marketing Manager in MADISON, Wisconsin

JOB REQUIREMENTS: Help us change lives At Exact Sciences, we\'re helpingchange how the world prevents, detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career, an inclusive culture, and robust benefits to support your life while you\'re working to help others. Position Overview At Exact Sciences, we are cancer fighters. We are united by our mission to change lives by providing earlier, smarter answers. Through advances in cancer detection and treatment guidance, we will help eradicate the disease and the suffering it causes. The HCP (Health Care Professional) Marketing Manager is responsible for developing strategies and tactics within the personal or non-personal promotion channels. This role will develop and execute all HCP facing tactics used by sales colleagues. They will also support marketing initiatives at sales meetings, working closely with sales training and operations. They will also participate in operational planning and lead the tactical plan within the channel. This role can be located in Madison, WI or remote. Essential Duties include but are not limited to the following: Contribute to the development of the operational and tactical annual plan for the brand working closely with field-based colleagues to understand barriers to adoption. Collaborate closely with co-promotion partner to ensure strategical alignment and tactical pull through. Develop assets in the Veeva digital platform. Develop sales insights in the Challenger Business Methodology. Develop key healthcare professional marketing pieces in line with the tactical plan and deliver them on time. Help evolve the promotional campaign and messaging. Help lead training for the field forces. Analyze qualitative and quantitative data to continually gain a deeper understanding of the market and customer needs. Lead field force advisory committee to gain insights on current and future HCP tactics, and competitive intelligence. Ensure coordinated efforts for training of field force partnering with sales effectiveness team and sales leadership. Provide day-to-day oversight of external agency partners and manage the budget. Collaborate with Commercial Analytics team to ensure appropriate analytical plans are developed and measure promotional program effectiveness, efficiency, and ROI. Lead the development of tactics for primary... For full info follow application link. We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, creed, disability, gender identity, national origin, protected veteran status, race, religion, sex, sexual orientation, and any other status protected by applicable local, state or federal law. Applicable portions of the Company\'s affirmative action program are available to any applicant or employee for inspection upon request. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/123B4871F7FF4B16

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