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Veralto Performance Marketing Specialist (Hybrid in Loveland, CO - US, Delft, NL or Fellbach, DE) in Loveland, Colorado

Are you…

  • Interested in working for an international and diverse company?

  • Interested in working for a company that is dedicated to sustainability?

  • Looking for a friendly and supporting team?

If so, read on!

Protecting water, the most valuable resource, and driving sustainability is very close to our hearts. You will be part of a flexible, family friendly organization that cares about its people just as it cares about the environment.

We offer:

  • Permissive Paid Time Off

  • Powerful team looking forward to working with you

  • Career coaching and development opportunities

  • Health benefits

  • 401(k)

The Performance Marketing Specialist is responsible to generate demand through digital sources including, but not limited to PPC and SEO, by increasing website traffic and leads. This is an exciting opportunity to grow OTT HydroMet’s business by identifying new customers, as well as expanding our reach with existing customers.

This position is part of the Global Marketing Communications team, and will be hybrid (minimum 3 days a week working from the office). This role can be based in any of the following locations: Loveland, Colorado, United States (primary location); Delft, Netherlands; or Fellbach, Germany. This is a diverse team, with 10 Associates spread over The Netherlands, Germany, and United States.

In this role, a typical day will look like:

  • Driving and being accountable for the development, implementation, monitoring, tracking, and optimizing of PPC (Pay-Per-Click) campaigns such as Google Ads. Effectively and efficiently managing the PPC budget to maximize ROAS (Return on Ad Spend).

  • Managing SEO (Search Engine Optimization) to increase organic search visibility and ranking for our website.

  • Managing website content, and build and maintain landing pages, to ensure a first-class customer experience, and drive CTR (Click Through Rates) and weekly lead targets.

  • Partnering with our Commercial and Digital Growth Teams to identify market trends and leverage best practices, insights, process, and the marketing tech stack.

  • Getting involved in exciting projects that have global reach and high visibility to the company.

The essential requirements of the job include:

  • Minimum 3 years of direct experience in PPC advertising campaigns preferably in a B2B and process and metric-driven commercial environment.

  • Deep understanding of Google Ads, Analytics, Search Console, SEM Rush, etc.

  • Demonstrated experience in SEO optimization activities and optimization tools (Bright Edge, Conductor, SEM Rush, MOZ).

It would be a plus if you also possess previous experience in:

  • Working in high impact, matrixed and innovative company cultures

  • Managing significant change/project initiatives including change management experience

In a world increasingly focused on how humans can responsibly live within our environment, OTT HydroMet ( www.otthydromet.com ) is on the frontlines, creating the critical water and weather solutions that ensure a safer future for us all. By partnering with our customers around the world, we help detect floods, make solar power more efficient, protect the environment, and ultimately save lives.

Our collaborative, diverse team is made up of engineers and scientists, marketers, and researchers; people who’ve been in the industry for decades or have just arrived with fresh ideas. We’re driven by a love of problem-solving and inventive thinking, and by the unique impact our customers make on people’s everyday lives. Bringing our global team together within our renowned brands affords us unsurpassed strength and expertise in meteorology and hydrology—and gives you the chance to build a meaningful career.

Motivated by the highest possible stakes of climate change and global health, we’re working together within a rapidly digitizing industry to find innovative technologies that guarantee the safety of our water and our environment.

OTT HydroMet is proud to be a Water Quality company in Veralto (NYSE: VLTO). Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today. Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World’s Most Vital Resources.

US ONLY :

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An associate’s position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs.

The compensation range for this role is $74,900 - $113,300 USD per year. This job is also eligible for Bonus Pay.

We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

US residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here (https://www.dol.gov/agencies/ofccp/posters) .

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@veralto.com to request accommodation.

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies (https://www.veralto.com/our-companies/) , in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.

Veralto and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

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