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PETS INTERNATIONAL Marketing Specialist Wild Bird in FRANKLIN, Wisconsin

JOB REQUIREMENTS: Description Are you ready to make an impact and take on a new job that provides a perfect platform to grow yourself and your career? The Marketing Specialist supports the marketing efforts and activities of the Wild Bird business team and works with cross-functional teams to ensure execution of brand marketing initiatives. The Marketing Specialist is responsible for supporting the execution of marketing projects for the Wild Bird business to satisfy overall company objectives. The Marketing Specialist will manage the day-to-day operations of the Wild Bird product portfolio, including packaging development, product information management and the various aspects of the product life cycle. Key Responsibilities Leads managing the Wild Bird product portfolio including product information management for 500+ products in the Kaytee Wild Bird product line. Initiates new product set-up documents and coordinates the new product set-up process. Prepares creative briefs for packaging development, collateral, and digital communications. Supports the marketing team with research, planning, and ongoing analysis to evaluate business trends for optimized pricing, merchandising, and product assortment. Assists in the achievement of annual business objectives goals of revenue, profit, and share growth by providing flawless execution support. Assists in coordinating new product launches from concept to market, including supporting product development. Generates copy for new products as well as enhances copy of existing products to continually ensure product messaging is relevant and consumer-focused. Develop sales tools/materials to optimize the impact of the sales organization. Ability to be a self-starter capable of thriving in a fast-paced, constantly evolving environment. Think creatively to solve problems and proactively identify and recommend solutions that keep the business moving forward. Works with cross-functional teams, including, but not limited to, Customer Marketing, Sales, Creative Services, Digital Marketing, R&D, Product Development, Operations, Purchasing, Finance, Agency, and Legal to champion projects. Act as an advocate for a positive work environment Experience/Skills/Education/Expectations Bachelor\'s degree in business or related field (Required) 1-2 years of consumer-packaged-goods product management experience (Preferred), entry-level candidates will be considered. Knowledge and experience utilizing syndicated data (Nielsen, IRI, Tableau) are a plus. Financial acumen Strong organizational, interpersonal, and time management/prioritization skills. Ability to manage multiple... For full info follow application link. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/B9039DB8F3444BCC

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