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The National Restaurant Association and National Restaurant Association Educational Foundation are proud to be part of a highly respected industry, providing hospitality, opportunity, and quality of life. Much like the industry we represent, we have a dynamic, diverse, and inclusive culture, grounded in trust, hospitality, collaboration, and innovation. These are the core values that inspire our work, and what we are looking for in a Sr. Sales Manager for our Health and Safety products for the restaurant and retail industries.

The learning products offered by the National Restaurant Association, and its family of brands ServSafe, ServSuccess, National Registry of Food Safety Professionals, and American Hotel and Lodging Educational Institute, has led the way in training and certifying millions of current and future hospitality workers. We provide best-in-class food safety, risk mitigation, career development and leadership training to restauranteurs, hoteliers, food service businesses, retail operations and academic institutions across the world. We equip our global audience with innovative, engaging training utilizing multiple platforms, from textbooks to online resources, courses to mobile applications, with a focus on both compliance-driven and career-development suites.

As the Sr. Sales Manager you will be responsible for the execution of sales strategies, plans and initiatives that support industry risk mitigation and drives adoption and growth of the Business Services product lines. This role develops and manages relationships with key partners in both the restaurant and retail industries (including, but not limited to, grocery and convenience store brands) and collaborates directly with corporate contacts, while supporting and navigating franchise communities and regional grocery store banners to assist with program adoption and growth.

Ideal candidates bring a customer-centric, consultative sales approach with a proven track record of successfully introducing and executing sales programs designed to maximize product and customer penetration. The role requires a collaborative and creative, self-starter, with a strong sales hunter and analytical mindset. Must bring proven experience navigating lengthy and complex sales cycles, strong command of Salesforce and highly effective organizational skills and attention to detail. Prior experience selling SAAS or hardware services into grocery and/or convenience store formats highly desirable.

This is an individual contributor role that can operate fully remote within the Unites States, with a preference for candidates based in Orlando or Chicago. Approximately 25% travel anticipated for key account visits, tradeshows, and other industry events.

We are proud to offer our team members comprehensive benefits, designed to support their financial, professional, and personal well-being. In addition to outstanding healthcare coverage (medical, dental and vision), competitive salaries, generous vacation and leave time, we offer a matching 401(k) plan, a unique collection of corporate discounts and memberships, as well as programs to support career and skills development, including coaching, learning and tuition assistance, and so much more.

The work you will do as an integral member of our dynamic sales team, will positively impact our mission to continue to develop a strong industry workforce.

Responsibilities:

Execute sales activities, achieve new product penetration volume goals, and drive to maximize all avenues of revenue growth.

Consistently uncover and develop new business pipeline; identify prospective customers by utilizing market intelligence databases, as well as business directories. Follow up and closes leads from existing clients, participate i retail association meetings, and attend trade shows and conferences.

Develop and maintain key relationships at all levels of the account, including C-Suite, Human Resources and Training Professionals, by identifying the needs of the customer and utilizing consultative selling approach.

Determine and create sales plans and strategies and provide solutions for respective territory:

• Forecast, develop, and manage pipeline, monitor progress against objectives.
• Engage in quarterly reviews against target objectives.
• Implement strategies and programs that will drive account interest, increase penetration, product mix adoption and brand profitability.
• Incorporate new product and market opportunities into plans.
• Utilize general management techniques to guide accounts, promote brands, and network while ensuring superior customer service.

Follow sales team guidelines regarding contracts and technology development including providing accurate and effective documentation needed for implementation and execution.

Assist in developing solutions to problems while working to build a collaborative relationship with customers, vendors, internal team members and other stakeholders.

Effectively negotiate/administer all pricing and program contracts within assigned territory.

Participate in the contract audit pr