Description

Robert Half Marketing & Creative is looking for a Social Media Manager for one of our clients in Charlotte, NC.

Position Overview: The Social Media Manager will be responsible for developing, implementing, and managing our client’s social media strategy. The ideal candidate will have a strong understanding of current social media trends, excellent business writing skills, and the ability to create compelling content that drives engagement and brand awareness.

Key Responsibilities:

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and traffic.

• Create, curate, and manage all published content (images, video, written) across various social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.).

• Monitor, listen, and respond to users in a “social” way while cultivating leads and sales.

• Conduct online advocacy and open a stream for cross-promotions.

• Develop and expand community and influencer outreach efforts.

• Oversee design (i.e., Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).

• Design, create, and manage promotions and social ad campaigns, being sure to integrate with the company’s overall marketing campaign plan and channels.

• Analyze key metrics and tweak strategy as needed.

• Compile reports for management showing results (ROI).

• Collaborate with other departments to manage reputation, identify key players, and coordinate actions.

  Requirements

Qualifications:

• Proven working experience in social media or related field.

• Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.

• Demonstrable social networking experience and social analytics tools knowledge.

• Adequate knowledge of web design, web development, CRO, and SEO.

• Knowledge of online marketing and a good understanding of major marketing channels.

• Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.

• Fluency in English.

• BS in Communications, Marketing, Business, New Media, or Public Relations preferred.

  Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .