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IBM Ecosystem Experience Marketer in Bucharest, Romania

Introduction

At IBM, we believe technology shapes the world, and we are a catalyst for that innovation and creativity. We are on the forefront of groundbreaking change - improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a world-wide digital transformation.

Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM's brand, capture the market's attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you'll be surrounded by bright minds and keen collaborators - always willing to help and be helped - as you apply passion to work that will compel our audience to choose IBM's products and services.

When you join IBM, you join a culture of openness, collaboration, and trust. You join a team of IBMers who are helping technology support a positive global transformation. So join us and experience a place where you can co-create your learning and opportunities. A place where teamwork and unique ideas are treasured. A place where you can bring innovation to life.

At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, let's talk.

When you join the IBM team in Bucharest, you will accelerate your career at an iconic company known as a pioneer in computing. You will grow your knowledge of cutting-edge software, such as generative Al or hybrid cloud, while working with teams across the globe and driving outcomes that shape the future of IBM and your own career. In addition to a competitive package, IBM offers a collaborative and growth-oriented work environment and global responsibilities.

Your Role and Responsibilities

Our Ecosystem Marketers are a critical part of our Marketing & Communications organization, contributing to programs that help celebrate, enable and inspire partner success, growth with IBM's offerings, and - most importantly - successful client outcomes.

The Ecosystem Experience Marketer helps make the value of the IBM Ecosystem real for the partner based on where they are, what they want to achieve, and what we have available to help them do it. They will develop a deep understanding of our partners to inform how best to support them, including how they sell, how they make money, and what their priority offerings are. The most successful marketer in this role is constantly thinking not only about how best to help the partner drive revenue for IBM, but about how to create the best partner experience and grow partner satisfaction.

Responsibilities may include:

  • Collaborating to execute IBM's global partner awards program to maximize participation and ensure an optimal partner experience throughout

  • Increasing demand in correlation with improved partner satisfaction

  • Helping to build experiences that meet individual geographic and global needs

  • Creating and activating the Partner experience across all touch points which may include digital, events, email and others

This is a Hybrid role, attendance to the office will be required only 3 times peer week

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Required Technical and Professional Expertise

  • Ability to collaborate effectively with current and potential partners, ecosystem colleagues and fellow marketers to learn, co-create and share feedback

  • Has experience working in marketing (including digital marketing)

  • Entrepreneurial mindset and appetite to stretch the role, constantly reimagining what it can deliver.

  • Is passionate about people: we value a focus on relationships over experience working in high tech or ecosystem

  • Experimentative - works as part of a team to quickly to pilot, succeed/fail fast and scale what works

Preferred Technical and Professional Expertise

  • Partner marketing experience in a B2B environment

  • Ability to communicate effectively with internal and external stakeholders

  • Client-centric mindset to find new ways to satisfy Partner needs

#LI-Hybid

About Business UnitIBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

Your Life @ IBMIn a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

About IBMIBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Location StatementIBM wants you to bring your whole self to work and for you this might mean the ability to work flexibly. If you are interested in a flexible working pattern, please talk to our recruitment team to find out if this is possible in the current working environment.

Being You @ IBMIBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

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