Samsung Electronics America Assistant Manager - Trade Marketing in Bangkok, Thailand
Strengthen the product's competitiveness in the market by planning differentiation strategy based on the market, customer, competitor and technology analysis.
Define the functionalities of the products and create short-term and mid-term roadmaps for each product.
Identify new business areas through market, technology trend and product analysis.
Role and Responsibilities
[Product roadmap development] Perform the strategy for the product portfolio by considering market needs and competitiveness.
[Product strategy development] Participate in the development of product differentiation plan and positioning strategy based on company, competitor and market analysis and manage the definitions of the specifications.
[New business area identification] Plan for development of new products, services and business by deriving insights from the customer and company's perspective.
[Future technology and mid- to long-term strategy development] Plan the preparation of advanced technologies and investment direction based on the mid- to long-term commercialization concept and roadmap and prepare for securing of the business capability for the future.
Skills and Qualifications
• Experienced professional with full understanding on specialized areas; resolves a wide range of issues in creative ways
• Works on problems of diverse scope where analyzing data requires evaluating identifiable factors. Demonstrates good judgement in selecting methods and techniques for obtaining solutions
• Normally receives little instruction on day-to-day work and receives general instructions on new assignments
• Typically requires minimum 5 years' of related experience and a Bachelor's degree, or 3 years and a Master's degree; or a PhD without experience
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Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969 , Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ( https://news.samsung.com/global/ ).
Samsung Electronics America
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