Job Information
Live Nation C3 Presents - Festival Marketing Intern - Fall 2024 in Austin, Texas
Job Summary:
WHO ARE WE?
C3 Presents (https://www.c3presents.com/) (which is owned by Live Nation Entertainment (https://www.livenationentertainment.com/) ) creates live experiences for millions of fans across the globe, setting the new standard each year for events that are as memorable as they are spectacular. One of the world’s largest music festival producers, C3 is the force behind two of the most iconic multi-day festivals — Austin City Limits Music Festival in Texas and Lollapalooza in Chicago and its six international editions — drawing a combined 2 million music lovers annually.
Headquartered in Austin, TX, with offices in Los Angeles, Atlanta, New Orleans, and Nashville, the company also promotes thousands of concerts annually in arenas, casinos and clubs throughout North America.
WHO ARE YOU?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At C3 Presents, our people embrace these qualities, so if this sounds like you then please read on!
THE POSITION
Are you looking for an exciting internship experience? Our paid Internship Program provides real-world experience for students who are interested in the live entertainment industry. After finishing this program, you will have gained broad experience in various aspects live event business. You can also expect to apply your academic learning to real-world situations and cultivate your leadership, problem-solving, and communication skills. This is a part-time position, working 15-20 hours per week. You must have availability to be in the office Tues-Thurs.
The Festival Marketing Intern supports the entire C3 Festival Marketing Department’s overall organization and administrative tasks. Their main responsibilities will include but are not limited to digital marketing support on social media, website and e-mail marketing, assistance with major festival milestones & announcements, coordinating with our in-house creative team on content production and supporting on-site at our festivals.
The Festival Marketing Intern collaborates closely with each member of the Festival Marketing Team to support all major announcements and drive towards our main goal of selling out the festivals. They will also coordinate with each member to keep the overall team organized and efficient. This role is meant to take on administrative work off the senior marketers to allow them to focus on marketing & advertising strategy.
This role requires someone who is focused, highly organized, and able to continually prioritize while balancing multiple projects. Experience with overall digital marketing strategy is important, along with an attention and eye for detail.
The ideal candidate has a passion for music, live events, popular culture, and media trends. They must also have excellent communication skills and the ability to work quickly and efficiently.
WHAT THIS ROLE WILL DO
Manage wristband fulfillment and shipment for each festival
Manage mobile application information and edits for each festival
Understand various marketing platforms including TikTok, Instagram, Twitter, Facebook, Spotify, YouTube, Snapchat, Webflow, Mailchimp, and Sprout Social
Understand how to research DMAs and demographics for digital advertising strategy
Coordinate with creative team on copywriting & asset production
Assist with on-site logistics at festivals, including social media marketing, giveaway winner prize fulfillment and media partner support
Handle administrative tasks & duties for senior marketers
Assist with simple graphic design tasks via PhotoShop, InDesign a plus
PREFERRED QUALIFICATIONS
This role requires you to be in our Austin, TX office Tuesday-Thursday. It is not a remote internship opportunity.
Currently enrolled in an accredited College or University; Preferably in a field related to the internship you are applying for
Junior or Senior standing
Previous experience preferred (school, internship, or professional)
Creative thinker and problem solver
Excellent verbal, written, and interpersonal communication skills
Acute sense of judgment, tact, and diplomacy
A strong sense of teamwork and ability to execute programs
Interest in music, live events, digital marketing, social media marketing
Excellent organization, attention to detail, takes initiative and fast learner
Basic knowledge of digital marketing platforms, including Webflow, Mailchimp, Facebook, Twitter, Instagram, YouTube, TikTok
Microsoft Excel, Work and Outlook skills
Resourceful and detail-oriented
Not afraid to ask for help
C3 CORE COMPETENCIES
Demonstrate integrity in the way you operate in day-to-day business and the way you deal with people
Communicate effectively with various audiences by organizing and delivering information appropriately and listening actively to others
Proactively seek solutions to problems. Be enthusiastic and energetic in your approach to your job. Commit to putting in extra effort with a positive attitude.
Be flexible in handling change, able to juggle multiple demands, and adaptable to new situations with fresh ideas or innovative approaches
Stay composed, confident, optimistic, and in problem-solving mode when the going gets tough
Possess the skills needed to perform your job well, paying close attention to detail, accuracy, and completeness