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Nexstar Media Group Director of Sales, III (GSM) in Augusta, Georgia

The Director of Sales, III (GSM) sets and executes local and digital strategy to achieve Nexstar’s business goals to grow and engage digital audience across all platforms.

  • Knowledge and experience writing for digital and broadcast platforms

  • Manage social media accounts

  • Responsible for working with the News Director creating and managing internal system processes to keep all digital platforms up-to-date, current and competitive with other local news stations

  • Partner with local sales management to achieve revenue targets by capitalizing on alternate revenue streams

  • Responsible for the overall management and functionality of the website and all other assigned digital platforms such as mobile, tablet, social and third-party/syndicated

  • Work collaboratively with corporate digital team on implementation, support and training for current and new products and platforms

  • Optimize pages and sections of the website for search engine optimization

  • Track monthly analytics including standard web, advertiser, video, mobile and social

  • Work closely with all departments (News, Advertising, Marketing, Sales) in a collaborative manner to support their digital needs

  • Conceptualize and create new content areas on the website and manage others engaged in similar assignments

  • Work with site partners and advertisers to create and maintain web content

  • Troubleshoot any problems that may develop with the website

  • Provide digital training and development for station colleagues

    Requirements & Skills :

  • Bachelor’s degree in a related field or 3-5 years comprehensive experience in digital media, journalism, broadcast or media sales

  • 2 - 5 years of supervisory experience strongly preferred

  • Knowledge of online content management systems (CMSs) and HTML

  • Knowledge of additional web design/development applications such as JavaScript, Adobe Photoshop, and FTP is strongly preferred

  • Ability to multi-task and prioritize in a fast-paced newsroom environment

  • Ability to meet deadlines

  • Ability to work collaboratively with editorial, sales and marketing leaders

  • Strong sense of initiative and focus on continuous learning

  • Ability to build strong relationships in the local station, with the corporate team, and with third-party partners

  • Demonstrate entrepreneurial abilities with start-up business/project skills strongly preferred

  • Knowledge of social media and SEO concepts and a rich understanding of all things digital including video, mobile and tablet applications strongly preferred

  • Demonstrate prior success in growing social media audiences and communities (including but not limited to Facebook, Twitter and YouTube)

    Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

    EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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