Company Description

THE BEST NEED THE BEST.

Known as "The Game Changers”, Diablo/Freud Tools ( www.DiabloTools.com and www.FreudTools.com ) elevates the market by providing Best in the World and Best for Our World cutting tool and power tool accessory solutions for professional users. With innovation at the forefront of everything we do, Diablo/Freud Tools continues to “raise the bar” by bringing the most advanced technology to the portable and stationary tool market that increases quality and performance and saves our users time and money. Diablo/Freud Tools is committed to providing first-class technology that dominates the jobsite but also makes it safer. Our innovation, however, is not the only thing that sets us apart from the competition – our people do, too.

At Diablo/Freud Tools, we pride ourselves on putting “People First.” We cannot be the Best without the Best. That’s why we onboard the Best talent and continue to invest in them through ongoing training and recurring professional development opportunities. We are proud to provide a culture that is innovative, supportive, fun, connected, and nurtures growth for our people. Our commitment to our employees has been recognized by the employee engagement platform, Energage, by naming Diablo Tools a Top Workplace in 2024. Additionally, Diablo/Freud Tools was named a Top Workplace in the cultural excellence category for professional development, employee well-being and employee appreciation. We strive to be the best for our end-users and the best for our team – so Join the Best, today!

Diablo/Freud Tools is looking for a creative, energetic, go-getter social media content creator to assist our communications team in driving demand, engagement, and conversions for our Diablo/Freud Tools brands. Your passion is filming social media content and your goal is to go "viral." Previous knowledge of construction products and/or power tools is required. This is an amazing opportunity to take your competitive fire and win with THE BEST. Our future-forward approach in everything we do is what separates us from the rest. We Lead, Never Follow.

Are you hungry, ready for immediate impact, excited for a challenge? Change your future forever by joining the Best!

Job Description

The social media content creator works alongside the communication and PR manager and community engagement team to film and produce exciting content for our social channels. This content will be a mix of professional and iPhone video. Different variations of the media will be captured to maximize impact on individual social channels. Primary duties include, but are not limited to:

• Collaborate with content strategist/writer to film and produce social media video shoots and content to support our social channels.

• Shoot and edit content to include videos for TikTok, Reels, YouTube Shorts, Instagram Stories, animated GIFS, long form videos and all other social creatives.

• Work closely with product managers to ensure all safety measures are in place before product filming.

• Present video ideas that go outside of the box but are able to adapt and pivot to the next idea if needed.

• Utilize trends and viral videos to ideate content that is relevant to our user base.

• Work with sales team, NPD, etc. to travel to job sites to film in-action content.

• Keep up with the latest trending songs and soundbites to include in our videos.

• Edit incoming UGC videos for re-posting on our channels.

• Maintain knowledge of best practices and emerging social platforms.

• Collaborate and meet rapid turnaround times that include department feedback and able to respond to trending moments and real-time pivots.

• Maintain deep understanding of user community to ensure our content resonates with our followers.

• Competitive monitoring of competitor and other industry leading brand content, presenting on-going qualitative insights and updates.

Qualifications

• Previous experience within the power tool industry is required.

• Minimum 2-5 years of video experience for social media content creation.

• Must be comfortable using power tools.

• Ability to speak the “language” of our end-users: contractors, remodelers, woodworkers, influencers, etc.

• Experience in Adobe Premiere PRO and other video software editing tools, Microsoft 365 (Teams, Outlook, Word, Excel and PowerPoint).

• Must be comfortable using a PC.

• Must be a confident, high-energy presenter. Must be able to build a creative pitch with accompanying presentation and support to sell your idea and/or concept.

• Must be confident speaking with all levels of management, including C-level executives.

• Go-getter mentality. Seeks out answers and solutions rather than waiting for a resolution.

• Ability to juggle multiple projects and priorities simultaneously.

• Must be able to meet tight deadlines in a fast-paced environment.

• Must be able to visually tell a story through content creation.

Additional Information

Diablo/Freud Tools is a division of the Robert Bosch Tool Corporation and is guided by the principles of founder Robert Bosch. We are an integral part of a multinational engineering and electronics organization and the largest privately held employer in the world. We offer a setting where social and environmental responsibility are part of our corporate DNA. Always mindful of our impact on the future, we are committed to sustainability, paying it forward, giving back, and lifelong learning. These are but a few of the reasons why our parent company has more than 400,000 associates and a legacy of success spanning 135+ years.

This is your chance to Go big. Go bold. And use your skills to drive success on a massive scale, with Diablo/Freud Tools: *

GO DIABLO/FREUD TOOLS, AND EXPERIENCE BIG REWARDS.

Diablo/Freud Tools offers competitive compensation, career-development resources, and benefits you would expect of a world leader, including health, medical, and financial plans; work/life balance; and flexible work options.

Diablo/Freud Tools and the Robert Bosch Tool Corporation are proud supporters of STEM (Science, Technology, Engineering & Mathematics) Initiatives

• FIRST Robotics (For Inspiration and Recognition of Science and Technology)

• AWIM (A World In Motion)

Equal Opportunity Employer

With more than 400,000 associates in a variety of locations, including 60 countries worldwide, diversity and inclusion (D&I) is a lived experience at Robert Bosch Tool Corporation.

By choice, we are committed to a diverse workforce – EOE/Protected Veteran/Disabled.

Indefinite U.S. Work authorized individuals only. Future sponsorship for work authorization unavailable.