The Manager, Off-premise Brand Experience will play a large role in supporting the share growth of the Buffalo Wild Wings GO brand (in-bar and standalone). This role will identify opportunities to maximize brand performance, and lead the execution or influence the execution of those opportunities.

Responsibilities:

• Lead components of developing Off-Prem/GO brand strategy, for example, consumer target, competitive set, brand positioning, menu, pricing, and promotional strategy

• Manage the planning and development of Off-Prem/GO brand calendar

• Lead cross-functional teams to execute Off-Prem/GO calendar and brand initiatives

• Concept, validate, and launch sales driving tactics

• Influence strategy and tactics to drive near and long-term Off-Prem/GO Sales, by partnering with teams such as Revenue Management, Operations, Digital Retail, 3PD, Digital Experience Performance, Category Management, and Integrated Marketing

• Ensure visibility and usability of Off-Prem/GO brand reporting (Ex: Sales, VoC, etc. ) and facilitate conversations with cross-functional teams to action on data

• Build competitive analyses by monitoring competitor activity to inform strategic brand decisions

Experience:

• Preferred - 4 year degree in Marketing or related degree

• 5 years in marketing, strategy, digital, or similar role for a consumer retail brand

• Strong organizational, presentation and communication skills are required

• Strategically minded with strong business acumen

• Creative and logical problem-solving to build brand and Sales

• Ability to develop scalable ideas and ensure execution

• Project management experience with ability to drive on time delivery and motivate peers

• An entrepreneurial attitude with proactive thinking

• Superb written and verbal skills

• Experience with MS office suite (i.e. PowerPoint, Excel, etc.)

• Ability to build relationships with internal and external stakeholders

Buffalo Wild Wings fuels moments worth sharing – for our guests and for our team members. Yes, it is literally working at a Sports Bar and all the energy that comes with it. We’re a brand on the rise, and we need great people as we write the next chapter of our story. If that’s you, pull up a barstool.

Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 32,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.

We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.