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University of Michigan Assistant Director of Annual Giving in Ann Arbor, Michigan

Assistant Director of Annual Giving

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How to Apply

To apply for this position, please upload your resume and cover letter as one document.

Your application packet should include:

  • Cover letter, addressing:

  • Interest and qualifications for the position, and;

  • Professional commitment to diversity, inclusion, justice and equity

  • Resume

Summary

The Marsal Family School of Education is looking for an Assistant Director of Annual Giving to join our development and alumni relations team. We seek someone with enthusiasm, creativity, and a love for education to work with our team to support Marsal's fundraising efforts by overseeing a comprehensive annual giving plan, including direct mail, email, and telefund solicitations, and serving as the team lead for leadership annual giving, which includes prospect qualification and solicitation of gifts in the $5,000 - $25,000 range. This position reports to the Associate Director of Development.

Responsibilities*

Manage Annual Giving Strategies (45%) . Develop and implement a strategic annual giving plan focused on acquiring, retaining, and upgrading annual donors, resulting in increased giving to Marsal's annual fund and other funds prioritized by Marsal leadership. This includes:

  • Partnering with the office of University Annual Giving to enact an annual giving plan, including direct mail and email solicitations (approximately six per year) and Telefund student appeals.

  • Conceiving and implementing additional solicitations handled internally by Marsal to acquire new donors and retain current and lapsed donors.

  • Creating and implementing a Marsal-specific strategy for giving days, including Giving Tuesday and Giving Blueday.

  • Creating and implementing plans to inspire giving via social media and other online platforms.

  • Creating and implementing strategies to inspire philanthropy among students and recent alumni

  • Exploring creative ways of growing Marsal's annual giving program such as, for example, the creation of faculty/staff/retiree giving circles, alumni milestone giving, and/or parent giving programs.

  • Reporting on progress toward annual giving goals.

  • Managing fundraising website content to ensure all giving pages are relevant and up to date.

Manage Leadership Annual Giving Strategies (40%) . Solicit leadership-level annual gifts ($5,000 to $25,000) to Marsal and identify and qualify future major gift prospects.

  • Analyze data to identify Marsal alumni and other donor prospects with the perceived potential to make leadership-level annual gifts.

  • Discover and qualify current/prospective donors via visits (in-person, video, or phone), and solicit them for support.

  • Help build Marsal's major giving pipeline by qualifying future major giving prospects and making referrals to major gift officers, as appropriate.

  • Conduct personal outreach to current and lapsed annual donors to renew/increase their annual gifts.

  • Coordinate with the Assistant Director of Stewardship and Alumni Relations to create stewardship processes for leadership annual gift donors.

Oversee Data Generation & Integrity (10%)

  • Create and run reports and assemble data necessary to make informed decisions regarding alumni and donor engagement and strategy.

Other Duties as Assigned (5%)

Required Qualifications*

  • Bachelor's degree

  • 2+ years of professional experience in fundraising, alumni outreach, or other related fields

  • Demonstrated creativity in developing successful annual giving campaigns

  • Experience with database management and reporting

  • Experience writing and copy editing, with demonstrated commitment to attention to detail

  • Demonstrated strong organizational skills to coordinate multiple priorities, work at high standards, and meet deadlines

  • Experience working and collaborating with a variety of partners

  • Ability to maintain confidentiality

Desired Qualifications*

  • Understands the role of social media and other digital tools in fundraising

  • Understands the role of leadership annual giving in a comprehensive fundraising plan, and how to analyze data to identify prospects for this.

  • Is familiar with the work of the Marsal Family School of Education and the profession of education in order to promote it to and excite potential donors.

  • Experience with U-M's Development and Alumni Relations Tool (DART) and the Business Objects Data Warehouse.

Work Locations

This is a hybrid position, requiring one or more days per week onsite, with the remaining time remote and/or on the road as we work to expand our donor base across the state.

Additional Information

Marsal Family School of Education Statement on Diversity

We respect and value individuals from all races, ethnic backgrounds, ages, genders, religions, sexual orientations, disabilities, economic or veteran status, and other diverse perspectives and individual differences. Further, we are committed to tolerance, sensitivity, understanding, and mutual respect everywhere within our community and we affirm our promise to make the School of Education a welcoming place for all. In seeking new staff members, we are committed to hiring those who share in our reverence and expectation for diversity.

Application Deadline

Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.

U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.

Job Detail

Job Opening ID

251218

Working Title

Assistant Director of Annual Giving

Job Title

Annual Giving Officer Senior

Work Location

Ann Arbor Campus

Ann Arbor, MI

Full/Part Time

Full-Time

Regular/Temporary

Regular

FLSA Status

Exempt

Organizational Group

School Education

Department

MARSAL EDUC - Comms & Develop

Posting Begin/End Date

7/05/2024 - 7/12/2024

Salary

$64,000.00 - $73,000.00

Career Interest

Development/Institutional Advancement

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